Cookie Policy
Last updated: July 6, 2026
1. WHAT ARE COOKIES?
Cookies are small text files that websites place on your device to store information. They help websites remember your preferences, understand how you use the site, and personalize content.
Similar technologies we may use include:
- Web beacons and pixels (small graphics that track email opens and page views)
- Local storage (browser storage for preferences)
- Session storage (temporary browser storage)
For simplicity, we refer to all of these as "cookies" in this policy.
Cookies we Use
Strictly Necessary Cookies
These cookies are required for the website to function and cannot be disabled.
Purpose: Authentication, security, load balancing, form submission
Duration: Session or up to 1 year
Examples:
- Session ID cookie
- CSRF protection token
- Cookie consent preference storage
Analytics Cookies
These cookies help us understand how visitors use the website so we can improve it.
Vendor: Google Analytics 4 (via Google Tag Manager, GTM-W4J9S59Q)
Purpose: Measure page views, sessions, user journeys, conversion events
Cookies set: _ga, _ga_QVB5LCH7D2, _gid, _gat
Duration: Up to 2 years
Data shared with: Google LLC (United States)
Vendor: Microsoft Clarity (t62b75g99f)
Purpose: Session replay and heatmaps — recording how pages are used in order to diagnose problems and improve them. Not used for ad targeting.
Duration: Up to 1 year
Data shared with: Microsoft Corporation (United States)
Advertising Cookies
These cookies are used to deliver relevant advertising and measure ad performance.
Vendor: Meta / Facebook Pixel (id=1199094591461592)
Purpose: Ad targeting, retargeting, conversion measurement, audience building
Cookies set: _fbp, _fbc, fr
Duration: Up to 90 days
Data shared with: Meta Platforms, Inc. (United States)
Vendor: Reddit Pixel (a2_gvd6chjnux8x)
Purpose: Ad targeting, retargeting, and conversion measurement
Duration: Up to 2 years
Data shared with: Reddit, Inc. (United States)
Vendor: LinkedIn Insight Tag
Purpose: Conversion measurement and retargeting for LinkedIn campaigns; audience building.
Cookies set: li_sugr, bcookie, lidc, UserMatchHistory
Duration: Up to 2 years
Data shared with: LinkedIn Corporation / Microsoft (United States)
Preference Cookies
These cookies remember your settings and preferences.
Purpose: Language preference, region preference, dismissed banners
Duration: Up to 1 year
Third-Party Cookies
Some cookies are set by third parties whose services we use. These third parties have their own privacy policies:
- Google (Analytics and Tag Manager): https://policies.google.com/privacy
- Meta / Facebook (Pixel): https://www.facebook.com/policy.php
- Reddit: https://www.reddit.com/policies/privacy-policy — Microsoft (Clarity): https://privacy.microsoft.com/privacystatement
Your Choices
Consent Banner
When you first visit our site, you will see a cookie consent banner. You can accept all cookies, reject everything that is not strictly necessary, or choose per category. We group non-essential cookies into two: Analytics (Google Analytics and Microsoft Clarity — page views, journeys and session replay) and Advertising (Meta, Reddit and LinkedIn — retargeting and conversion measurement). You can allow one without the other.
Note: For EU, UK, and California residents, non-essential cookies are blocked by default until you consent.
Changing Your Preferences
You can change your choice at any time using the "Cookie preferences" control in our footer. It reopens the panel with your current settings, and saving replaces your previous choice immediately — withdrawing is exactly as easy as granting. If we change the categories themselves, we ask again rather than carrying your old answer over.
Browser Settings
Most browsers allow you to:
- View which cookies are stored
- Delete existing cookies
- Block all cookies or specific types
- Set alerts before cookies are placed
Instructions vary by browser:
- Chrome: https://support.google.com/chrome/answer/95647
- Firefox: https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop
- Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
Blocking essential cookies may prevent the Services from working properly.
Opt-Out Tools
- Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout
- Meta ad preferences: https://www.facebook.com/adpreferences
- Network Advertising Initiative opt-out: https://optout.networkadvertising.org/
- Digital Advertising Alliance opt-out: https://optout.aboutads.info/
- Your Online Choices (EU): https://www.youronlinechoices.eu/
Do Not Track
Some browsers offer a "Do Not Track" (DNT) setting. There is currently no industry standard for how to respond to DNT signals. Our approach: we do not currently change our behavior based on DNT. Non-essential cookies stay off for every visitor until consent is given, regardless of any browser signal.
Updates to this Policy
We may update this Cookie Policy from time to time. Material changes will be communicated on the Services. The "Last updated" date reflects the most recent revision.
Contact
For questions about this Cookie Policy:
3597 E Monarch Sky Ln, Meridian, ID 83646, United States
For general privacy inquiries, see our Privacy Policy.